Emirates Health Services Wins Gold Category at 2025 International Brilliance Awards for Public Relations and Communications

Emirates Health Services (EHS), represented by its Communications and Marketing Department, has achieved a new global milestone by winning the Gold Category at the 2025 International Brilliance Awards. The accolade was announced during a ceremony held in London, UK, recognizing global excellence in leadership, innovation, and sustainable growth across various industries. EHS was honored in the Communications and Public Relations category, underscoring its pioneering efforts in developing an effective government communication ecosystem and solidifying its position as a global leader in institutional communication.

Rashid Al Ali, Director of the Communications and Marketing Department at EHS, emphasized that this prestigious win reflects the success of EHS’s integrated strategic approach to building a flexible and inclusive communication framework. “This achievement is the result of data-driven analysis, innovative content creation, and a commitment to fostering sustainable public engagement through impactful messaging. Our efforts align with national digital and government communication strategies, enhancing EHS’s institutional identity and positive reputation locally and internationally,” he stated.

Over the past three years, EHS has secured over 10 prestigious local and global awards in government and digital communication, including the Excellence Award for Smart Government 2022 for Digital Government Content; the Global Excellence Award in the Website and Social Media Categories; and the 2023 MarCom Global Award for Strategic Communication – Communication Programs. EHS has also earned ISO 9001 certification in digital content management, demonstrating its sustained commitment to institutional excellence.

This latest accolade represents another significant milestone that reaffirms EHS’s ongoing commitment to excellence across all its communication efforts. It further reinforces its position as a leading regional and global healthcare entity dedicated to advancing community health through innovative, impactful communication strategies.